花鸵 - 2008-2-20 10:17:00
Official NYC Condom Gets Makeover for Valentine's Day
情人节：纽约市无限量免费发放新款安全套
By Anna Boyd
11:16, February 14th 2008
Anna Boyd
2008.2.14 11:16
“Get some” free NYC condoms on this special lovers’ day – February 14 – it’s for your own safety and your partner’s, city authorities are campaigning this week.
纽约市政府在这个星期策划了这样的主题活动：在情人节这样特殊的节日里，为了你和你爱人的安全，去免费领取使用安全套吧。
New York City’s Health Department is continuing its free condom initiative by issuing a redesigned edition of the famous NYC condoms.
并且，纽约市卫生局打算这样一直免费发放这种新款安全套。
“We want to give away as many condoms as people will use because we're trying to make New York City an even safer place to have sex, and this is a powerful way to do it,” Monica Sweeney, the Health Department's assistant commissioner for HIV prevention and control, was quoted by the Associated Press as saying.
美联社引援市卫生局艾滋病预防与控制中心副主任Monica Sweeney的话：“为了纽约成为一个性生活更安全的地方，我们想免费提供足够数量的安全套以满足人们的需要，并且这应该是一个很好的措施。”
This year’s initiative includes street teams handing out “friendly-looking” condoms on Thursday, in locations such as Times Square, Wall Street and near City Hall and an ad campaign on television and radio as well as in subways and buses, encouraging everyone and all to “get some.”
今年的计划包括：在时代广场、华尔街、市政大楼附近等地方发放包装设计友好的安全套，以及在电视、广播、地铁、公交等播出广告，鼓励每人去免费获取一些安全套。
The city has been making efforts to reduce rates of sexually transmitted diseases and unplanned pregnancies among its dwellers for years, and one essential part of its campaign has been the free condoms initiative. Last year, authorities even redesigned the package to make it more attractive for would-be users.
市政府正努力采取各种手段降低当地居民的性传播疾病以及意外妊娠，一条重要的途径就是免费发放安全套。去年，当局甚至重新设计了安全套包装，以吸引潜在的安全套使用者。
This year, a revamp has occurred again.
今年，包装设计又进行了更新。
“Good design can help bring condoms out of the closet,” designer Yves Behar, founder of the San Francisco-based design agency, fuseproject, explained. “The brand’s friendly design and the dispenser’s approachable shape convey openness and acceptance. They say condoms are nothing to be embarrassed about.”
旧金山州立设计院Fuseproject的创立者——Yves Behar设计师说：“设计优良的安全套更容易被人们接受，友好的商标设计以及亲切的自动贩卖机造型传递了友好与接纳。安全套不再是令人尴尬的话题了。
The “fresh package design” and “elegant new dispenser” were both gifts to New York City from Behar, whose clients include One Laptop Per Child, Johnson and Johnson, Jawbone and Herman Miller, the city specified in a press release.
鲜活的包装设计和优雅的自动贩卖机造型是Behar带给纽约的两件礼物。他的客户甚至包括了“每一个儿童拥有一台笔记本”项目，Johnson and Johnson, Jawbone and Herman Miller，等市政府指定项目。
About 100,000 of New York's 8.2 million residents have HIV or AIDS, and many more are diagnosed each year.
在八百二十万纽约居民中约有十万人已经成为HIV病毒感染者或艾滋病患者，并且这个数字每年还在增加。
NYC doubled the monthly number of free condoms it gave away starting with 2007’s redesign, from 1.5 million to 3 million. Sweeney said some 900 establishments currently offer condoms. She added that more than 36 million free condoms were given away last year.
自2007重新设计安全套包装后，纽约市每月的免费安全套发放数量翻了一倍，从一百五十万增加到三百万。Sweeney说，目前已经有大约900个免费发放安全套设施。去年总共免费发放了三千六百万个免费安全套，她补充道。